DREAM CAREER TOOLKIT: Get Re-Connected to Your Why

Shawn Tolleson gives tips on how to refocus and reconnect to your dream career when you’re feeling overwhelmed.

Shawn Tolleson is a career coach working with screenwriters and other entertainment industry professionals. She gives you the practical tools you need to accomplish your dream career. Check out blogs, videos, classes and more at www.entertainmentcareerstrategy.com. Follow Shawn on Twitter: @shawntolleson.

Often, we spend so much time talking about strategy, that we neglect some of the fundamentals. So, I’m going to spend a few minutes today talking about one of the most important things in your career, your motivation behind your goals, also known as your Why.

Your Why can look a lot of different ways. You can be passionate about something. You can identify with something. You can have a dream or a desire or a love. But, if you’ve been working on a project or goal for a while, chances are your Why has gotten buried a bit under the day-to-day demands. The problem with this is that when we aren’t connected to our Why, it gets harder and harder to do the things we need to do toward our goal. We feel unmotivated and we’re not sure why.

So here are 5 steps to reconnecting with your Why.

1) Go back to the first time you wanted to do what you’re doing. It could be the first time you ever wanted to act or write or direct or paint or produce. Visualize that moment in time. Where were you? What were you thinking, feeling, doing? Who were you with? Close your eyes and recreate as much of that moment as you can.

2) What did that moment call up in you? A desire to do what? Put that into words as clearly as you can.

3) Was there a change you wanted to make? A contribution? Something you wanted to give or to share?

Put this altogether into a paragraph. This paragraph is only for you, so don’t worry about how it sounds or making it perfect. The paragraph can start something like this…

I act because… I make movies because… I write because…

And then it can continue with:

And with this gift I want to… OR And with my gifts I am compelled to…

And then write down the change you want to effect or the contribution you want to make.

Again, this paragraph will not be perfect. It will be a work in progress. It’s only for you, but it will give you the tools to reconnect with your Why and to share it with others. It will give you a tool to get inspired and to inspire others.

And it will give you a way to connect with your Why when you feel down or feel like giving up. Because if you’re up to something big, you’ll face big obstacles. And the most powerful tool you have to overcome obstacles is getting reconnected to your Why.

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Shawn Tolleson gives you the practical tools you need to accomplish your dream career. She is the premiere career coach for entertainment industry professionals of all disciplines. She has coached actors from being on the outside of the industry, looking for a “break,” to being working professionals who book TV, film and commercials regularly and earn six figures as an actor. She has coached writers to landing TV staff writing jobs, directors to attaching star actors to their projects, and producers to securing financing for their projects. Recently, her clients have booked jobs working with James Franco, Julia Roberts, Tarsem, Peter Berg, Ray Liotta, Jay Mohr and on shows for AMC, TNT, Discovery, USA, ABC, NBC, CBS and FOX, and more. Her entertainment industry career includes climbing the ladder from PA to producer of commercials, music videos and high fashion stills, working with some of the biggest names in the industry including the Rolling Stones, Jennifer Aniston, Steven Meisel and Gwen Stefani on 100+ projects. As a filmmaker, she’s sold a pitch to Warner Bros., directed acclaimed theatre, won a screenwriting contest, attached A-list talent to her projects, and seen her films play around the world in film festivals. She brings her real-world experience to her work with her coaching clients. www.entertainmentcareerstrategy.com.